Offering · Embedded Analytics
Certified metrics where people already work
One MRR definition in Looker, the board deck, and your product. Every number traceable to the context graph.
Certified layer
Define once. Trust everywhere.
MRR, NRR, and activation live as first-class objects with owners, grain rules, and full lineage. Not orphaned SQL in twelve BI folders.
- Draft → reviewed → certified workflow
- Version history when filters change
BI integration
Same number in every tool
Looker explores, Tableau workbooks, and notebooks resolve to the same certified ID. Flag dashboards still running rogue SQL.
- Explore-to-warehouse lineage per tile
- Finance and product aligned by default
Self-serve
Plain English for business users
PMs and finance ask "why did activation drop?" and get cited answers with lineage proof. No SQL ticket queue.
- Guardrails for exec-facing queries
- Drill into lineage when a number looks wrong
Embed anywhere
API-first for portals and apps
Expose certified KPIs to customer-facing analytics and internal ops tools. Consumers get consistent numbers; you keep governance.
- REST API for values and definitions
- Webhooks when upstream models change